Director of Enterprise Marketing
Blockstream develops Bitcoin-focused infrastructure, including software wallets, hardware devices, and layer-2 functionality.
Maintainer signals as of 8/11/2026
Projects
About Blockstream
Blockstream builds layer-2 and related infrastructure for Bitcoin. Its offerings include the Liquid Network for asset issuance and fast settlement, consumer and developer wallets, Lightning-as-a-service, a satellite data broadcast, and open-source hardware. The company’s goal is to deliver secure, scalable technology that reduces reliance on intermediaries and advances a global Bitcoin-based financial system.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will develop and own enterprise go-to-market strategies across product lines, define and refine product positioning and messaging, and collaborate with product and engineering to communicate technical value. You will partner with sales and business development to enable revenue growth through demand generation and account-based marketing, lead strategic campaigns and thought leadership, manage and mentor a small marketing team and external agencies, and track and report on marketing performance and pipeline impact.
Requirements
- 10+ years of marketing experience including at least 5 years in enterprise B2B or product marketing leadership roles
- Proven success leading enterprise go-to-market efforts from strategy through execution
- Strong background in technical marketing and ability to communicate complex product capabilities clearly
- Prior experience in SaaS, fintech, banking, or payments companies at the enterprise level
- Excellent communication and storytelling skills with a data-driven approach to decision making
- Experience working cross-functionally with sales, product, and engineering teams
- Bachelor's degree in marketing, business, or a technical discipline (MBA or equivalent experience a plus)
- Familiarity with Bitcoin, blockchain, or crypto technologies and the digital asset ecosystem
Responsibilities
- Develop and own the enterprise go-to-market strategy across product lines
- Define and refine product positioning and messaging
- Collaborate with product management and engineering to communicate technical value propositions
- Partner with sales and business development to enable revenue growth through demand generation and account-based marketing
- Lead strategic campaigns and thought leadership initiatives
- Manage and mentor a small team of marketing professionals and external partners and agencies
- Track and report on marketing performance, pipeline impact, and market feedback
- Forge and manage partnerships with exchanges, hardware resellers, wallet integrators, and payment platforms