Portfolio Product Marketing Lead
AI research and deployment company building and deploying frontier AI products, including ChatGPT, Codex, and its API platform.
Projects
About OpenAI
OpenAI’s mission is to ensure artificial general intelligence benefits all of humanity. It consists of the nonprofit OpenAI Foundation and OpenAI Group, a public benefit corporation governed by the Foundation.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will define and scale OpenAI's global audience marketing strategy for small and medium-sized businesses, owning how business owners and teams understand, evaluate, adopt and grow with ChatGPT Business and SMB B2B solutions. You will craft compelling narratives, build content, customer stories, thought leadership, events and integrated programs, and partner closely with Growth, Product Marketing, Sales, Partnerships, Product, Communications, Research and Data Science. You will also build and lead a team and establish measurement frameworks.
Requirements
- 12+ years of experience in B2B marketing or go-to-market leadership, including building programs that drive SMB adoption and growth at a technology, SaaS or AI company
- Understanding of how SMB owners and teams evaluate, buy and adopt software
- Ability to translate complex technology into clear positioning, narratives and thought leadership
- Experience building content and enablement programs including customer education, use cases, customer stories, webinars, workshops and community engagement
- Highly analytical, connecting marketing investments to conversion, adoption, retention, expansion and revenue outcomes
- Strong people leadership, attracting top talent and building new functions in ambiguous, fast-moving environments
Responsibilities
- Own SMB audience strategy and positioning for ChatGPT Business and SMB B2B solutions
- Lead thought leadership and content strategy using education, demos and customer stories
- Develop go-to-market programs for priority SMB industries and enable Sales, Partnerships and Growth teams
- Partner with Growth and channel teams on integrated campaigns, lifecycle marketing, communities and events
- Partner with Product Marketing and Product teams to turn roadmap innovations into launches, customer education and adoption programs
- Build and lead a high-performing team and establish measurement frameworks for engagement, conversion, adoption and revenue impact
Benefits
- Equity
- Performance-related bonus
- Medical, dental, and vision insurance with employer HSA contributions
- Pre-tax Health FSA, Dependent Care FSA, and commuter accounts
- 401(k) retirement plan with employer match
- Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non-birthing parents)
- Paid medical and caregiver leave (up to 8 weeks)
- Flexible PTO for exempt employees
- 13+ paid company holidays and paid company office closures
- Paid sick or safe time
- Mental health and wellness support
- Employer-paid basic life and disability coverage
- Annual learning and development stipend
- Daily meals in offices and meal delivery credits
- Relocation support for eligible employees
- Charitable donation matching and wellness stipends
