Head of Marketing
Allium provides a comprehensive blockchain data platform offering services for over 90 blockchains. Their products, including Allium Explorer and Developer APIs, cater to both analysts and engineers, enabling cross-chain intelligence, real-time application development, and seamless data integration. They are trusted by leading companies like Visa, Grayscale, and Magic Eden.
Funding
About Allium
Allium is an enterprise blockchain data platform that provides accurate, fast, and simple blockchain data. They serve over 90 blockchains and more than 1000 schemas tailored to various use cases. Their products include Allium Explorer for cross-chain intelligence, Allium Developer for building real-time applications with low-latency APIs, Allium Datastreams for real-time event data delivery, and Allium Datashares for bulk data delivery to data lakes. Allium's platform is used by analysts and engineers for tasks such as financial data reconciliation, stablecoin tracking, NFT trade analysis, DEX protocol analysis, and sybil detection. They offer data integration with various platforms like Databricks, Snowflake, and BigQuery. The company emphasizes security, holding SOC I Type 1 and SOC II Type 1 & 2 certifications, and focuses on data quality, simplicity, and custom delivery methods to meet client needs.
Skills
About the Role
You will build the marketing function from scratch and own brand, positioning, and demand generation. You will define messaging for developer, crypto-native, and institutional audiences; design and run multi-channel campaigns and ABM motions; own content strategy including technical blogs, research, and case studies; establish developer and community programs and events; and build the marketing tech stack and measurement framework to align marketing KPIs with ARR targets.
Requirements
- 8+ years in B2B marketing with experience at developer-facing infrastructure, data, or fintech companies
- Demonstrated experience building marketing from early stage without a large team or big budget
- Deep understanding of the Web3 and blockchain ecosystem including L2s, DeFi, and institutional crypto adoption
- Strong written communication and the ability to translate technical complexity into compelling narratives
- Data-driven mindset with experience measuring campaign impact and prioritizing metrics
- Track record of close collaboration with sales and GTM teams
- Experience marketing to both technical (developer/engineering) and institutional (TradFi, compliance, government) audiences
- Familiarity with on-chain analytics tools
- Background building developer relations or technical content programs
Responsibilities
- Define and own the narrative across developer, crypto-native, and institutional segments
- Distill complex technical concepts into clear, differentiated messaging
- Build the category story around trustworthy, production-grade blockchain data
- Design and execute multi-channel campaigns to drive qualified pipeline
- Own content strategy including technical blog posts, research reports, developer docs, and case studies
- Stand up ABM motions targeting high-value accounts
- Build developer presence through hackathons, API documentation improvements, ecosystem partnerships, and community channels
- Create feedback loops between developer usage patterns and product/marketing messaging
- Own presence at key industry events and drive event strategy
- Drive co-marketing with ecosystem partners across chains, wallets, and data tooling
- Build the marketing tech stack and measurement framework from attribution to pipeline contribution
- Align marketing KPIs with ARR and GTM targets
Benefits
- Medical, Dental, Vision, Life and AD&D insurance (US: 100% coverage for Gold plans, 80% for dependents)
- Meaningful early-stage equity via stock option grant for full-time employees
- Flexible, trust-based paid time off meeting or exceeding local statutory vacation requirements
- Company sponsored 401(k) plan in US