Principal Product Marketing Manager
Synthesia is an active London-based enterprise AI video platform that lets businesses create, localize, manage, and publish videos using AI avatars and voiceovers.
Funding history
About Synthesia
Synthesia Limited provides browser-based AI video creation for business communications, training, sales enablement, marketing, and support. Its platform includes AI-assisted creation, avatars, voiceovers, translation/localization, collaboration, and publishing workflows.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will define the strategic narrative for the studio and video creation experience. You will lead positioning, messaging, launches, adoption campaigns, sales enablement, competitive positioning, and customer intelligence efforts. You will bring go-to-market perspectives to product decisions on launch readiness, pricing, packaging, and roadmap priorities.
Requirements
- 10+ years of industry experience
- 6+ years of product marketing leadership experience in B2B companies
- Experience leading positioning for flagship products
- Positioning and messaging writing skills
- Sales enablement experience
- Experience driving sales velocity, customer adoption, and expansion
Responsibilities
- Define the strategic narrative for the studio
- Lead product positioning, messaging, and go-to-market launches
- Create adoption campaigns, assets, and sales collateral
- Own sales enablement
- Develop competitive positioning frameworks
- Influence product strategy, pricing, packaging, and roadmap priorities
- Gather and apply customer and competitive intelligence