Automation Sales Manager

2 weeks agoLeadSalary: 110K - 145KRichmond, VAFull TimeSalesJobs by Formic

Formic provides full-service, robotics-as-a-service automation for U.S. manufacturers, including deployment, operation, monitoring, and maintenance of industrial robotic systems without upfront capital investment.

Bolingbrook, United States
About Formic

Formic Technologies, Inc. is a Bolingbrook, Illinois-based industrial automation company founded in 2020. Its Full Service Automation offering deploys and operates robotic systems for manufacturing tasks such as palletizing, case packing, machine tending, pallet wrapping, and material movement. Its current platform combines Formic Core, an on-robot physical-AI execution layer, with Cortex, a fleet-level intelligence and operations layer.

View jobs by Formic

Skills

Candidate Availability

Required and preferred rules are kept separate and reflect the wording in the original posting.

About the Role

Formic is hiring an Automation Sales Manager to grow a regional territory serving SMB and mid-market manufacturers. The role partners with customers, Engineering, Solutions, and strategic partners to identify automation opportunities, develop solutions, negotiate contracts, and deliver revenue performance.

Requirements

  • Proven success in full-cycle B2B sales with consistent revenue attainment.
  • Experience independently owning and growing a geographic territory.
  • Ability to proactively build pipeline in new or underpenetrated markets.
  • Strong understanding of manufacturing operations and industrial buying processes.
  • Ability to navigate multi-stakeholder buying committees and technical decision makers.
  • Analytical mindset with the ability to quantify value and communicate ROI clearly.
  • Proficiency with Salesforce or a comparable CRM system.
  • Willingness and ability to travel up to approximately 75% within the assigned region.
  • Comfort operating in a fast-growth environment with evolving processes and priorities.

Responsibilities

  • Own and execute a regional territory strategy to grow pipeline and revenue.
  • Generate and qualify new business opportunities within SMB and mid-market manufacturing accounts.
  • Lead consultative discovery conversations and on-site meetings with manufacturing decision makers.
  • Develop tailored automation solutions with Solutions and Engineering teams.
  • Advance opportunities through the full sales cycle from prospecting to contract execution.
  • Build and maintain executive-level relationships with plant, operations, and ownership stakeholders.
  • Represent Formic at industry events and trade shows.
  • Maintain accurate CRM data, pipeline visibility, and forecast accuracy.
  • Analyze regional manufacturing trends, competitor activity, and buyer dynamics to refine territory strategy.

Benefits

  • Stock option program and equity participation.
  • Competitive and uncapped commission structure for eligible roles.
  • Medical, dental, and vision insurance with substantial employer coverage.
  • Employer-paid FSA, DCFSA, life insurance, and disability benefits.
  • Employee Assistance Program.
  • Up to 12 weeks of paid parental leave.
  • Company-sponsored 401(k).
  • Home office stipend for fully remote and hybrid employees.
  • Monthly cell phone reimbursement.
  • Flexible paid time off.