Senior Field Marketing Manager
Ping Identity Corporation is an active enterprise identity-security company offering the Ping Identity Platform for customer, B2B, workforce, and AI-agent identity use cases.
Funding history
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About Ping Identity Corporation
Ping Identity develops and operates identity and access management and identity-security products, including identity verification, identity management, authentication, authorization, threat protection, fraud prevention, and orchestration. Its offerings support multi-tenant SaaS, dedicated-tenant SaaS, self-managed software, and FedRAMP High deployments.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will develop and execute an integrated go-to-market plan for the UKI region. You will partner with sales leaders and EMEA GTM teams, manage a Field Marketing Specialist, run account-based campaigns, analyse campaign performance, report at quarterly business reviews, and manage marketing budgets and procurement.
Requirements
- Bachelor's degree in marketing, business or a related field, or equivalent
- 2–3 years of experience in a senior field marketing role
- Experience in the IT industry, ideally in a B2B SaaS environment
- Knowledge of digital marketing technologies and techniques
- Working knowledge of SFDC and Marketo
- Relationship-building and negotiation skills
- Written and verbal English communication skills
- Analytical and problem-solving skills
- Ability to work independently and collaboratively
Responsibilities
- Develop the strategic regional approach with UKI leadership and Northern Europe field marketing leadership
- Partner with internal teams and third-party vendors to deliver the regional go-to-market vision
- Execute the UKI marketing plan against defined success metrics
- Manage the day-to-day activities and development of the Field Marketing Specialist
- Review and refine GTM tactics for strategic accounts
- Create and execute vertical- and use-case-led GTM plans and account-based marketing programmes
- Analyse campaign performance and provide feedback and next steps
- Report successes, strategies and tactics at quarterly business reviews
- Manage budget, procurement, auditing and spend accountability
Benefits
- Generous PTO and holiday schedule
- Parental leave
- Progressive healthcare options
- Retirement programs
- Education reimbursement
- Commuter offset at specific locations
- Employee Resource Groups
- Regular company and team bonding events
- Global volunteering and community initiatives
