Head of Marketing Operations
2 hours agoHeadSalary: 305K - 365KToronto; New York; San FranciscoRemoteFull TimeMarketingJobs by Cohere
CohereVisit Cohere website
Toronto-founded enterprise AI company building foundation models, agentic AI, enterprise search, and private deployment products.
Toronto, Canada
About Cohere
Cohere provides enterprise-focused AI models and end-to-end products, including North for agentic workplace AI, Compass for enterprise search, and models for generation and retrieval. It supports private, VPC, and on-premises deployment options.
Skills
About the Role
You will lead marketing operations and analytics, manage operations, automation, and data staff, and oversee the marketing technology stack. You will own attribution, pipeline measurement, data governance, lead operations, budget tracking, and marketing capacity models. You will present performance insights and drive stack consolidation and workflow improvements.
Requirements
- 10+ years of marketing operations or marketing analytics experience in B2B or enterprise software
- Experience managing a marketing operations and analytics team and marketing technology budget
- Hands-on Marketo and Salesforce configuration experience
- Experience owning a multi-touch attribution model
- SQL and governed BI experience such as Looker
- Experience supporting an account-based motion and target-account data hygiene
- Experience collaborating with Revenue Operations and Sales Operations
- Experience with GDPR and CASL lead-handling requirements
- Experience using AI and automation in team workflows
Responsibilities
- Manage marketing operations, automation, analytics, and data operations staff
- Own the marketing attribution methodology and quarterly pipeline reporting
- Oversee Marketo, Looker, GA4, 6sense, and the campaign and lead side of Salesforce
- Manage forms, nurture programs, lead lifecycle, scoring, routing, and A/B testing
- Establish governed marketing data and reporting processes
- Own the marketing technology and operations budget
- Build marketing pipeline and capacity models
- Consolidate marketing systems and integrate acquired companies' systems and data
Benefits
- Weekly lunch stipend of $75/£75 or local equivalent
- Health and dental benefits with a mental health budget
- RRSP matching, 401K, and Pension Scheme
- Parental leave top-up for up to 6 months
- Annual arts, culture, fitness, wellness, quality-time, and workspace-improvement benefits
- 6 weeks of paid vacation
- Travel budget for other offices if remote and an annual company offsite
- Co-working benefit for employees not near an office
- $500 home office stipend