Solutions Marketing Manager Emerging Industries

Skills

About the Role

You will create solutions marketing strategy, positioning, and messaging for emerging industries and customer segments. You will lead launches, develop industry and persona narratives, equip sales teams, coordinate partners and communications, and measure campaign results.

Requirements

• Experience marketing software products across multiple industries or customer segments
• Experience developing solutions for technical and business buyers
• Experience expanding deal sizes and accelerating sales cycles
• Ability to learn industries, buyer dynamics, and regulatory considerations
• Experience setting strategy and executing marketing work
• Written and verbal communication skills
• Experience in 0-to-1 environments and cross-functional collaboration
• Focus on responsible AI deployment
• 8+ years of B2B product marketing or solutions marketing experience
• Experience with vertical-specific solutions, cloud platforms, enterprise architecture, usage-based pricing, AI or ML products, and growth-stage marketing programs

Responsibilities

• Develop and execute solutions marketing strategy across priority industries and customer segments
• Create positioning and messaging for industries and sub-sectors
• Lead go-to-market for industry product and solution launches
• Partner with field marketing and sales leaders on industry viewpoints, use cases, programs, launches, and events
• Build persona-based solutions for users across industries
• Adapt narratives for Enterprise, Commercial, SMB, and Startup segments
• Coordinate joint go-to-market activities with industry partners
• Develop executive thought leadership, customer stories, and speaking opportunities
• Enable sales teams with materials, campaigns, and pipeline initiatives
• Report on channel and campaign results and identify iterations

Benefits

• Visa sponsorship support
• Optional equity donation matching
• Generous vacation
• Parental leave
• Flexible working hours