Senior Field Marketing and Community Manager

Skills

About the Role

You will develop and deliver account-based field events and technical community programs across priority markets. You will manage each program from strategy, targeting, and audience development through venue selection, budgeting, execution, follow-up, and performance reporting. You will partner with Sales, Marketing Operations, Demand Generation, Creative, Brand, and other stakeholders to create high-quality experiences, measure pipeline impact, and improve future programs.

Requirements

• 6–8+ years of experience in field marketing, event marketing, ABM, or a related B2B technology marketing role
• Experience building and executing account-based programs with Sales
• Understanding of how events support pipeline creation, acceleration, customer expansion, and relationship development
• Experience creating community or experiential programs for technical audiences
• Project management skills and ability to manage multiple complex programs independently
• Strong attention to detail and attendee-experience standards
• Strong written and verbal communication skills
• Ability to work across Sales, Demand Generation, Product Marketing, Developer Relations, Research, Creative, Partnerships, and executive stakeholders
• Strong judgment and ability to prioritize opportunities by expected impact
• Willingness to travel up to 30–40%, including internationally

Responsibilities

• Build and execute an account-based marketing event strategy aligned to priority accounts, segments, and pipeline goals
• Develop repeatable targeted programs such as dinners, roundtables, and customer gatherings
• Partner with Sales to identify target accounts, attendees, and business-focused programming
• Manage event targeting, invitations, registrations, attendance conversion, follow-up, and post-event performance
• Build and scale community event programs across key markets
• Develop meetups, technical gatherings, workshops, and partner programs for technical audiences
• Identify partnerships with customers, investors, technology partners, startups, and community organizations
• Own program strategy, concept development, audience strategy, venue sourcing, budgets, vendors, communications, onsite execution, and follow-up
• Coordinate event identity, environmental design, signage, swag, and experience touchpoints
• Track attendance, account engagement, pipeline impact, and follow-up through Salesforce and the marketing technology stack
• Create pre- and post-event reporting and optimize programs using performance data and attendee feedback

Benefits

• Startup equity
• Health insurance
• Other benefits