Product Marketing Lead
Spektr provides an AI-powered platform.
Funding history
Investors
About Spektr
Spektr offers a complete compliance operations platform combining AI agents and configurable processes. Its AI agents execute tasks such as KYB, document review, ownership mapping, source-of-funds analysis, website checks, and false-positive reduction, while connected workflows collect data, trigger checks, update records, and automate follow-up actions across onboarding, monitoring, risk, remediation, enrichment, questionnaires, and scoring. Spektr serves fintechs, enterprise banks, and other financial institutions, with case studies involving payments, crypto-wallet, digital banking, leasing, and EV-charging businesses.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will own positioning and messaging for the platform, create pipeline-driving content, and lead product-launch messaging. You will build pitch decks and sales materials, analyze competitors and the market, interview customers and prospects, and turn their insights into clearer messaging and content.
Requirements
- Experience developing positioning and product launches at a B2B company
- Portfolio of personally created messaging, content, and commercial materials
- Strong writing skills for complex products
- Ability to understand products and business problems
- Customer research and listening skills
- Ability to align product, marketing, and commercial stakeholders
- Experience in financial services, fintech, or a regulated industry is preferred
Responsibilities
- Own positioning and messaging across product areas
- Create product pages, guides, thought leadership, customer stories, videos, and campaign assets
- Lead product-launch messaging and content
- Build pitch decks, battlecards, one-pagers, and tailored sales content
- Analyze competitors and market developments
- Interview customers and prospects to inform messaging and content
Hiring Process
Initial conversation with the VP of Marketing → case study presented to a small panel → final conversation with the CEO