Performance Marketer
Bithumb helps users trade cryptocurrencies with Korean won through a centralized spot exchange with staking and lending services.
Funding history
Investors
About Bithumb
Bithumb is a cryptocurrency exchange platform serving South Korean and international traders with spot trading across multiple digital assets paired primarily with Korean Won. The platform provides trading tools including automated bots and API access, alongside payment services through Bithumb Cash that enable cryptocurrency transactions at retail merchants and e-commerce platforms. Users can generate passive income through staking programs and a coin rental service. Originally launched as Xcoin in 2014 and rebranded to Bithumb in 2015, the exchange operates as a licensed Virtual Asset Service Provider under South Korean financial regulators.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will plan and execute digital marketing campaigns across search and display channels, analyze campaign performance, identify insights, and optimize efficiency. You will manage campaign budgets and develop cost-efficiency strategies using advertising and data analysis platforms.
Requirements
- At least 7 years of digital and performance marketing experience
- Experience operating Naver and Google search advertising
- Data-driven performance improvement skills
- Experience with Google Ads, Meta, Naver advertising, and Kakao advertising
- Understanding and practical ability with GA and MMP data analysis tools
- SEO experience and understanding of keyword analysis and search ranking strategies
- Proficiency with SQL or Excel
Responsibilities
- Plan and execute campaigns across digital marketing channels
- Analyze campaign performance
- Identify campaign insights
- Optimize campaign efficiency
- Manage campaign budgets
- Develop cost-efficiency strategies
Benefits
- Overtime pay calculated by the minute
- Staggered working hours
- Welfare points
- Commuting transportation support for nighttime and holiday work
- Breakfast, lunch, and dinner support
- Unlimited snacks and beverages
- Housing purchase and rental support
- Childcare cost support for preschool children
- Holiday gifts
- Health screenings for employees and family members
- Group accident insurance
- Employee club support
- Resort and condominium accommodations
