Paid Media Manager
Anysphere, Inc. (doing business as Cursor)Visit Anysphere, Inc. (doing business as Cursor) website
Cursor is an AI coding-agent product operated by Anysphere, Inc.; it was acquired by SpaceX in August 2026 and continues to operate.
Distributed
Funding history
About Anysphere, Inc. (doing business as Cursor)
Cursor provides AI-assisted software-development tools, including desktop and CLI coding agents, autonomous cloud agents, code review, and enterprise offerings.
Skills
About the Role
You will own paid acquisition across major advertising platforms and optimize full-funnel campaigns for qualified signups, pipeline, and revenue. You will develop channel strategy, test creative and landing pages, manage targeting and bidding, improve attribution, analyze results, and run experiments with cross-functional partners.
Requirements
- Ability to manage meaningful monthly budgets and scale spend efficiently.
- Expertise in Google Ads, including Search, YouTube, and Performance Max.
- Expertise in at least one major paid social platform.
- Understanding of CAC, LTV, payback period, and conversion rates.
- Experience with analytics and attribution tools.
- Spreadsheet, cohort-analysis, and performance-modeling skills.
- Experience in B2B paid media.
Responsibilities
- Own and scale paid acquisition across Google Ads, LinkedIn, Meta, Reddit, YouTube, and emerging developer-focused platforms.
- Build and optimize full-funnel campaigns for qualified signups, pipeline, and revenue.
- Develop channel strategy across search, paid social, retargeting, and experimentation budgets.
- Test ad copy and creative angles for technical audiences.
- Partner on high-performing ad concepts and landing-page iterations.
- Manage campaign structure, keyword strategy, audience segmentation, and bidding to improve CAC and payback.
- Own measurement and attribution, including tracking, conversion quality, offline conversion imports, and incrementality testing.
- Analyze performance through dashboards, reporting, and weekly insights.
- Run experiments across audiences, formats, offers, and onboarding flows.
- Collaborate to improve lead quality and downstream conversion rates.