Lifecycle Director
Polymarket is a decentralized information markets platform that lets users bet on the outcome of real-world events.
Maintainer signals as of 9/25/2026
Funding history
About Polymarket
Polymarket is an information markets platform where users can trade on the outcomes of various events, leveraging the power of free markets to forecast the future. It provides a mechanism for users to bet on real-world events and earn money based on the outcomes.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
Own the customer lifecycle strategy for an assigned stage from goal setting through execution oversight and results. Design customer journeys across email, push, and SMS, direct shared campaign resources, partner with data and martech teams, build test-and-learn programs, analyze performance, and develop a scalable lifecycle playbook.
Requirements
- 5 or more years in CRM, lifecycle, or retention marketing
- Ownership of a customer lifecycle stage with measurable commercial outcomes
- Retention, reactivation revenue, and LTV analysis
- Experience directing execution talent in a shared or matrixed environment
- Structured experimentation experience
- Strong written communication skills
- Braze or comparable ESP
- Hightouch or similar customer data platform
Responsibilities
- Own the strategic roadmap for an assigned lifecycle stage
- Design customer journeys and messaging strategies across email, push, and SMS
- Brief and prioritize shared campaign resources
- Partner with data and martech teams
- Build a structured test-and-learn program
- Analyze lifecycle performance data
- Connect lifecycle metrics to retention, reactivation revenue, and LTV
- Develop a scalable lifecycle playbook
Benefits
- Competitive salary and equity
- Unlimited PTO
- Health coverage
- Vision coverage
- Dental coverage
- 401k match
- New MacBook Pro
- Large display
- Accessories