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Head of Talent Brand Content and Growth Marketing

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TRM Labs

Blockchain intelligence company providing tools to detect, investigate, and manage crypto-related fraud, financial crime, and compliance for institutions and government agencies.

450 Townsend Street, San Francisco, CA 94107, United States
About TRM Labs

TRM Labs provides blockchain intelligence for investigations and compliance, offering products such as forensics, wallet screening, entity screening, transaction monitoring, and APIs. It serves financial institutions, crypto businesses, and public sector agencies to trace funds, assess risk, and build cases across digital assets.

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Skills

Candidate Availability

Required and preferred rules are kept separate and reflect the wording in the original posting.

About the Role

You will own end-to-end talent content and growth marketing: create high-quality narratives from internal insights, ship content and events quickly, and run distribution across paid, social, partnerships, and events. You will curate conferences and white papers, cultivate external thought-leader partnerships, measure performance, and iterate to improve reach and pipeline.

Requirements

  • 6–10+ years in content brand or growth marketing
  • Proven ability to independently create high-quality content with strong narrative and voice
  • Experience tailoring brand messaging to targeted audiences; experience marketing to engineering communities a plus
  • Strong growth instincts and channel experience for content distribution
  • High ownership and ability to operate with minimal oversight
  • Exceptional editorial judgment and taste
  • Comfortable working directly with senior stakeholders and extracting insights quickly
  • Experience using AI tools or agents to accelerate workflows while maintaining quality

Responsibilities

  • Own end-to-end content creation
  • Drive distribution strategy across paid, social, events, and partnerships
  • Build and execute a repeatable content engine
  • Rapidly ship content, events, and campaigns within timelines
  • Curate conference circuit and manage white paper submissions
  • Cultivate partnerships with external engineering thought leaders and produce community meetups
  • Measure and iterate on engagement, reach, and pipeline impact