Head of Marketing

2 weeks agoHead Munich, Germany Marketing Jobs by Agile Robots SE

Skills

Candidate Availability

Required and preferred rules are kept separate and reflect the wording in the original posting.

About the Role

You will lead global marketing strategy and execution across content, media relations, corporate communications, digital channels, events, exhibitions, and shared services. You will shape brand positioning, analyze campaign performance and markets, manage agencies and vendors, develop product go-to-market strategy, and lead marketing teams across international markets.

Requirements

Bachelor's degree or Master's degree in Marketing, Business Administration, Communications, or a related field
At least 8 years of B2B marketing experience for technically advanced software and hardware products
At least 5 years of leadership experience
German and English fluency
Knowledge of robotics, AI, automation, or related technologies
Digital marketing, SEO, SEM, social media, email marketing, content marketing, and analytics expertise
Brand management experience in global markets
Project management experience
International market experience, especially Europe and Asia
Willingness to travel up to 30%

Responsibilities

Oversee content creation, thought leadership, and social media management
Lead global exhibitions, trade fairs, conferences, product launches, and showroom strategy
Define and maintain brand positioning and consistency across channels
Manage digital marketing, SEO, SEM, email campaigns, and performance analytics
Conduct market research and competitive analysis
Lead marketing teams and manage external agencies and vendors
Support expansion into US and Asia-Pacific markets
Develop product messaging, positioning, and go-to-market strategies

Benefits

Corporate Benefits Program covering health, mobility, and learning worth €100 net per month
Modern office facilities with a rooftop terrace
Free drinks and fruit
Regular company events