Growth Product Marketing Manager

Skills

About the Role

You will own growth marketing strategy and execution for ChatGPT's consumer paid plans, partnering with Growth Product. You will lead pricing and packaging marketing, positioning, promotions and lifecycle programs, and measure incremental growth with Data Science and Finance.

Requirements

• 10+ years of experience in product marketing, growth, or monetization including subscriptions
• Deep experience in pricing and packaging
• Ownership of revenue and growth goals across conversion, activation, retention and upgrades
• Fluency in funnels, cohort analysis, experimentation, and subscription economics
• Strong positioning and writing skills

Responsibilities

• Lead product marketing for pricing and packaging and coordinate launches and customer communications
• Own positioning and value propositions for paid plans
• Drive execution across in-product experiences, pricing pages, email, and push
• Develop and test promotions and growth campaigns
• Build lifecycle programs for onboarding, adoption, engagement, retention, and winback
• Partner with Data Science and Finance to measure growth and revenue impact

Benefits

• Equity
• Performance-related bonus
• Medical, dental, and vision insurance with employer HSA contributions
• Health FSA, Dependent Care FSA, and commuter pre-tax accounts
• 401(k) with employer match
• Paid parental leave up to 24 weeks for birth parents and 20 weeks for non-birthing parents
• Paid medical and caregiver leave up to 8 weeks
• Flexible PTO
• 13+ paid company holidays and company office closures
• Paid sick or safe time
• Mental health and wellness support
• Employer-paid basic life and disability coverage
• Annual learning and development stipend
• Daily meals in offices and meal delivery credits
• Relocation support
• Charitable donation matching and wellness stipends