CMO / Head of Marketing

Skills

About the Role

You will create original content and establish a clear brand voice. You will strategize, conceptualize, and launch social media and marketing initiatives and execute them with marketing and operations partners. You will build and lead the marketing function through hires, contractors, and outside agencies. You will own primary platforms (Twitter, Discord, Telegram), support secondary platforms (Instagram, LinkedIn, TikTok), and drive engagement and organic traffic to the app.

Requirements

• 4-6 years experience at a startup or technology company including a marketing leadership role
• Experience leading marketing and social media efforts
• Experience with consumer-facing products preferred
• Deep experience or personal expertise in web3 or crypto is ideal but not required

Responsibilities

• Create original content and establish a brand voice
• Strategize social media and marketing campaigns
• Execute marketing and social strategies with marketing and operations teams
• Build and lead the marketing team including hires, contractors, and agencies
• Manage primary social platforms: Twitter, Discord, Telegram
• Manage secondary social platforms: Instagram, LinkedIn, TikTok
• Drive engagement and organic traffic and app usage