Staff Brand Designer - Consumer
Payward, Inc. is the parent company and operating platform behind Kraken and a portfolio spanning trading, custody, payments, lending, tokenized assets, onchain finance, and benchmarks.
Funding history
Investors
Projects
About Payward, Inc.
Payward operates unified financial infrastructure across crypto and traditional markets, including shared liquidity, risk and margin systems, collateral and settlement, compliance, and licensing. Its first-party portfolio includes Kraken, Kraken Pro, NinjaTrader, Breakout, xStocks, Payward Services, CF Benchmarks, Reap, Krak, Kraken Prime, Kraken OTC, Kraken Custody, and Bitnomial.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will create static, 2D, and 3D creative for launches, campaigns, promotions, and ongoing activity. You will model, light, texture, and render assets in Cinema 4D; extend the brand across channels; build reusable Figma systems and templates; localize work; and collaborate through reviews and approvals.
Requirements
- 7+ years of brand, static, and 3D design experience
- Portfolio demonstrating brand, static, 3D, multi-market, and design-system work
- Cinema 4D and 3D modeling, lighting, materials, and rendering expertise
- Expert-level Figma skills, including components, auto layout, and variables
- Strong layout, hierarchy, typography, and composition skills
- Experience with AI-assisted production tools
- Ability to work within regulatory constraints
- Working fluency in Photoshop, Illustrator, and After Effects
- Interest in investing and crypto
Responsibilities
- Design static 2D and 3D creative for launches, campaigns, promotions, and ongoing activity
- Concept, model, light, texture, and render 3D assets in Cinema 4D
- Apply and extend the brand across social, lifecycle, web, illustration, and foundational projects
- Create initiative-specific and partner-branded assets
- Build Figma component libraries, marketing templates, and modular campaign kits
- Use AI-assisted production tools appropriately
- Version and localize work across markets, languages, and formats
- Partner with Product Marketing, compliance, and regional teams to secure approvals
- Collaborate with motion, web, performance, and AI video designers
- Maintain a high craft standard and provide constructive feedback
Benefits
- Bonus program
- Equity program
- Wellness allowance
- Medical coverage
- Dental coverage
- Vision coverage
- 401(k)
Hiring Process
Job-related skills or work-style assessment may be requested; results are considered alongside experience and interviews.