Social Lead
FOMO Labs Inc. operates FOMO, a social-first multichain crypto trading app available on mobile and web. It enables users to trade cryptocurrencies and perpetuals, follow traders, view leaderboards, receive alerts, and participate in social trading features.
Funding history
About FOMO Labs Inc.
FOMO Labs Inc. develops and operates FOMO, an on-chain trading platform for crypto and other digital assets. Its services include multichain and gasless trading, wallet functionality, Apple Pay funding, social feeds, trader profiles, leaderboards, alerts, trading theses, and perpetual futures access through third-party protocols. The platform primarily serves retail and consumer crypto traders, including both new and experienced users.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
Own paid advertising and social media for fomo, including creator-sourced content, platform-native campaigns, brand consistency, product announcements, and growth events.
Requirements
- Deep understanding of the current paid ads and content landscape
- Experience scaling accounts on various social media platforms
- Ability to analyze data and optimize for views and conversion
- Ability to own the end-to-end process from sourcing and posting to monitoring content and performance
Responsibilities
- Source and work with content creators on creatives
- Test content for conversion, CAC, and LTV while optimizing ad spend
- Run fomo socials on TikTok, YouTube, and Instagram
- Source and create content for social accounts across platforms
- Learn and apply social media platform algorithms to convert on native content
- Maintain brand voice, style, and aesthetics across social accounts
- Own brand and creative campaigns, including product announcements and growth events