SMB Marketing Manager
Notion is an AI workspace for capturing team knowledge, finding answers, and automating work with agents.
Funding history
About Notion
Notion Labs, Inc. operates a collaborative workspace that combines documents, knowledge management, databases, projects, search, and AI-enabled automation. Its developer platform provides an API for connecting workspaces to external tools and automating workflows.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will develop and execute demand-generation programs for SMB customers and startups. You will manage events, webinars, nurture campaigns, lead operations, reporting, and localized startup acquisition initiatives. You will coordinate campaign execution, optimize pipeline performance, and support marketing operations systems.
Requirements
- 5–7 years of experience managing demand-generation programs and campaigns for B2B companies
- Experience developing, executing, and measuring email and webinar campaigns
- Proficiency with marketing automation platforms, SFDC, Outreach, Sansan, and Figma
- Customer journey and customer insight expertise
- Experience collaborating with sales, content, SDR, and operations partners
- Experience planning and executing webinars
- Experience working with global teams
- Fluent Japanese and business-level English
Responsibilities
- Develop SMB program priorities, target audiences, goals, and campaign plans
- Execute events and webinars from planning through post-event lead management
- Build demand-generation campaigns and audience segmentation in marketing automation platforms
- Coordinate marketing operations processes and system governance
- Own SMB lead and pipeline reporting and optimize programs using KPI insights
- Drive awareness and trial acquisition for the startup program through localized campaigns