Senior Marketing Manager, EMEA
PolyAI is an enterprise AI company that builds, runs, governs, and improves dialog agents for complex customer conversations.
Funding history
About PolyAI
PolyAI provides an Agentic Dialog Platform for enterprises to deploy voice and other dialog agents for customer engagement, using proprietary dialog models and enterprise controls.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will own the EMEA marketing plan, budget and pipeline targets, working with Sales, Partnerships and Marketing to set country and segment priorities. You will lead field events, webinars, virtual events and integrated campaigns, adapting global programs for local markets. You will work with Product and Developer Marketing on workshops, hackathons and meetups, define product-led lead handoffs, manage partners, agencies, vendors and contracts, and report performance, conversion and ROI to senior leadership.
Requirements
- 3-5 years of B2B marketing experience with significant field marketing, events and campaign experience
- Recent regional or EMEA leadership experience
- Experience marketing a platform, developer or technical product
- Understanding of transitioning from product-led growth to a sales-led model
- Experience owning a regional marketing plan and budget and meeting pipeline targets
- Knowledge of EMEA markets, including cultural, language and regulatory differences such as GDPR
- Experience managing people, agencies and vendors
- Experience partnering with Sales leadership on lead quality, routing and attribution
- Knowledge of Salesforce and a marketing automation platform
- Communication skills with technical audiences and senior executives
- Willingness to travel for in-person events
Responsibilities
- Own the EMEA marketing plan, budget and pipeline targets
- Set country and segment priorities with regional Sales leadership
- Lead field events, roadshows, executive dinners and industry and developer conferences
- Run webinars and virtual events with local-language and time-zone relevant content
- Build integrated campaigns with Demand Generation, Content and Product Marketing
- Work with Developer Marketing and Product on workshops, hackathons and meetups
- Define lead routing, follow-up plays and reporting for product-led signals
- Manage relationships with partners, agencies, event organisers and vendors
- Report cost per outcome, conversion and ROI, and adjust plans using data
Benefits
- Employee share options plan
- 25 days of holiday on joining, increasing to a maximum of 32 days based on tenure
- Flexible working from home policy
- Work from outside the UK for up to six months each year
- TELUS Health EAP 24/7
- Enhanced parental leave
- Bike2Work scheme
- Annual learning and development allowance
- One-off work-from-home allowance
- Company-funded fertility and family-forming programmes
- Menopause care programme
- Private healthcare and dental cover
- Gym and relaxation-app discounts
- Mental health programs
- Five-week paid sabbatical after five years of employment
