Senior Social Media Manager
Flight3 is a full-service Web3 marketing agency and innovation marketing arm of Flight Group. It helps Web3, crypto, fintech, AI, infrastructure, and other frontier brands launch, grow, and build category leadership through strategy, branding, creative, social media, content, community growth, events, and distribution.
About Flight3
Flight3 is a Web3 marketing agency that combines narrative, creative, distribution, and conversation into an integrated growth engine. Its services include brand strategy and messaging, visual identity, UX/UI design and development, social media strategy and management, content creation, campaigns, influencer and KOL management, community building, token launch advisory, event strategy and execution, and Web3-focused growth marketing. The agency works with organizations including Coinbase, Solana, Optimism, VeChain, OKX, Sui, zkSync, Fuel, Ton, and other Web3 and frontier technology brands. Flight3 also organizes Zebu Live, described as the UK's flagship Web3 summit.
Skills
About the Role
Flight3 is seeking a Senior Social Media Manager to lead social strategy and content for up to three clients. The role focuses on LinkedIn and X, executive and founder-led content, technical storytelling, client leadership, and performance-driven recommendations.
Requirements
- At least five years of experience in social media, content, or digital communications.
- Meaningful agency experience with responsibility for multiple client relationships.
- Demonstrable expertise on LinkedIn and X.
- Excellent writing and editorial judgment for B2B, executive, and thought-leadership content.
- Ability to understand technical material quickly and explain it clearly.
- Strong knowledge of at least one of fintech, financial services, AI, or Web3.
- Experience interviewing or ghostwriting for founders, executives, or technical experts.
- Confidence presenting strategic recommendations and constructively challenging senior stakeholders.
- Strong organizational skills managing multiple accounts, calendars, and approval processes.
- Practical understanding of analytics and performance-based recommendations.
- Intellectual curiosity, sound judgment, and ability to become credible quickly.
Responsibilities
- Develop and own LinkedIn and X strategies for up to three clients.
- Define audiences, positioning, editorial territories, platform roles, and content cadence.
- Write social posts, threads, executive commentary, campaign narratives, and founder-led content.
- Ghostwrite for founders and senior executives while preserving distinct voices.
- Interview clients and subject-matter experts to uncover original ideas.
- Lead client meetings, present recommendations, manage approvals, and challenge weak briefs.
- Build trust with founders, communications leaders, and marketing teams.
- Coordinate with internal strategy, creative, design, and production teams.
- Track weekly performance and turn analytics into clear recommendations.
- Connect social performance to reputation, audience growth, share of conversation, and business objectives.