Senior Product Manager — White-Label App Store Platform
Xsolla is a video game commerce company that provides a suite of tools and services—including merchant of record payment processing, tax management, fraud prevention, compliance, refunds, dispute management, and end-user support—to help game developers and publishers launch, grow, and monetize their games globally. It serves video game developers, publishers, and studios of all sizes across global and regional markets.
About Xsolla
Xsolla connects the tools, systems, payments, and web shops used by the video games industry, positioning itself as a global merchant of record supporting over 1,000 payment methods and a cumulative audience of 50 million, with transaction fees around 5%. Its services include tax management, fraud monitoring and prevention, global and regional regulatory compliance, refund and dispute management, and end-user payment support. Xsolla's product lineup includes the Xsolla SDK for native in-app payments on side-loaded apps and alternative app stores, a Buy Button enabling link-out purchases from iOS mobile games in the U.S., and Web Shop for building customized, direct-to-consumer game storefronts. The company works with major gaming industry partners and clients such as Mytona, Ubisoft, MARVEL SNAP, and others, and highlights partner success stories, industry events, and its own culture and hiring initiatives on its site.
Skills
About the Role
You will lead product planning and design for a white-label app store platform that lets clients rapidly build and operate their own branded app marketplaces on shared infrastructure. You'll own configurable product design covering brand theming, page layout, content structure, operational rules, and role-based permissions to improve platform reusability and delivery efficiency. You will design and optimize the full app lifecycle from onboarding through publishing, search, recommendation, and download conversion. You'll engage with clients, business development, and operations teams to gather requirements, identify common needs, and consolidate reusable modules to reduce custom development. You will collaborate with engineering teams to build multi-tenancy, permission frameworks, and configuration backends supporting platform scaling. You'll design developer platform capabilities such as onboarding, submission and review, version management, dashboards, and settlement modules, and partner with operations and monetization teams on campaigns, advertising, and revenue-sharing models. You will also track trends in the app store landscape and Android ecosystem to refine product strategy.
Requirements
- Bachelor's degree or above; majors in Computer Science, Software Engineering, Information Systems, or related fields preferred
- 5–8 years of product management experience in internet products; experience with platform products, app stores, content distribution platforms, open platforms, or SaaS platforms preferred
- Proven experience designing complex backend systems or platform-type products
- Strong familiarity with core app distribution flows, including app review, search ranking, recommendation mechanisms, chart strategies, and growth conversion
- Familiarity with white-label products, multi-tenant architecture, permission systems, or configurable backend design
- Strong requirements analysis and abstraction skills
- Strong cross-functional communication and project execution skills
- Data-driven mindset with ability to identify product issues through data analysis
- Solid English reading and writing proficiency; experience with overseas markets or multilingual products preferred
Responsibilities
- Lead product planning and design for the white-label app store platform, including the end-user app store, developer console, and operations backend
- Own configurable product design including brand theming, page layout, content structure, operational rules, and role-based permissions
- Design and optimize the full app lifecycle from onboarding and review to publishing, search, recommendation, and download conversion
- Engage with clients, business development, and operations teams to gather requirements and consolidate reusable functional modules
- Collaborate with engineering teams to build multi-tenancy, permission frameworks, configuration backends, and module reuse
- Design developer platform capabilities including onboarding, app submission and review, version management, data dashboards, and settlement/revenue sharing modules
- Work with operations teams to design featured collections, campaign pages, and resource slot scheduling
- Partner with the monetization team on advertising, in-app purchase revenue sharing, and subscription services
- Track developments in the app store landscape, Android ecosystem, and overseas distribution markets to refine product strategy
