Senior Director Product Marketing Cresta Agents
Cresta is an enterprise customer-experience AI platform that unifies autonomous AI agents, real-time agent assistance, and conversation intelligence for contact centers.
Funding history
About Cresta
Cresta Intelligence, Inc. operates Cresta, a human-centric AI platform for enterprise contact centers. Its products automate selected customer conversations, assist human agents in real time, and analyze conversations to improve customer experience, revenue, and operating efficiency.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will define and refine market segmentation, positioning, and messaging for AI agent products. You will lead go-to-market strategy and launches, develop sales enablement and campaigns, conduct market and competitive research, use win-loss data to influence strategy, advise executives, and align product, sales, marketing, and partnerships.
Requirements
- 8–12+ years of product marketing experience
- Enterprise SaaS
- AI
- go-to-market strategy
- technical platform marketing
- executive stakeholder management
- data analysis
- large language models
- enterprise AI deployment
- product marketing team management
Responsibilities
- Develop segmentation, positioning, messaging, and sales collateral
- Define and execute go-to-market strategies
- Lead product launch strategy and cross-functional enablement
- Analyze win-loss data to refine differentiation and growth strategy
- Conduct market research and competitive analysis
- Develop thought leadership and campaigns that build pipeline
- Advise executive leadership on market dynamics and platform strategy
- Align sales, marketing, product, and partnerships
Benefits
- Medical coverage
- Dental coverage
- Vision coverage
- Flexible PTO
- Paid parental leave
- Retirement savings plan
- Remote work setup budget
- Monthly wellness and communication stipend
- In-office meal program
- Commuter benefits
- Equity