Product Marketing Manager
Our vaults provide risk-adjusted DeFi yields for institutional capital at scale. These strategies are optimized by our automated risk platform— designed by the most vigilant, quantitative minds in crypto. We monitor market conditions to execute on growth opportunities and preserve self-custodial capital by minimizing downside exposure.
About Gauntlet
Our vaults provide risk-adjusted DeFi yields for institutional capital at scale. These strategies are optimized by our automated risk platform— designed by the most vigilant, quantitative minds in crypto. We monitor market conditions to execute on growth opportunities and preserve self-custodial capital by minimizing downside exposure. In partnership with Securitize, Morpho, and Polygon, Gauntlet has launched a levered yield strategy for sACRED, the tokenized version of Apollo’s Diversified Credit Fund. This strategy sources liquidity from decentralized finance through Morpho markets in a way that cannot be duplicated in traditional financial markets. Onchain yields can now enhance real world assets (RWAs). DeFi pioneers depend on alpha from our strategies and risk platform. Our clients include: - Capital Allocators: Cryptonative and traditional finance portfolio managers alike use Gauntlet’s vaults to access sustainable, risk-optimized yield through all market cycles. - Builders: Founders, core teams, and foundations depend on Gauntlet’s guidance from early, formative stages through hyper-scaling and beyond.
Skills
About the Role
You'll take on a marketing generalist role with a product marketing lean and real ownership from week one. You'll shape how Gauntlet's products show up in the market, owning positioning, launches, and sales enablement across a portfolio serving $1.5B+ in client TVL for some of the largest fintechs, protocols, and capital allocators moving onchain. Your work sits close to product and BD, and it ships into launches, client conversations, and the stories institutions hear about Gauntlet. You'll also contribute to communications such as launch comms, events, social, and website as new products ship. Your time will split roughly half product marketing, half comms, shifting with the roadmap.
Requirements
- 3–6 years in product marketing, marketing, or communications at a crypto, fintech, or financial infrastructure company
- Strong grasp of technical and financial concepts
- Hands-on DeFi knowledge is a plus but not a gate
- Strong instinct for product positioning, turning technical work into clear narratives and buyer-ready materials
- Experience owning product launches end-to-end
- Track record of building sales enablement materials that BD actually uses
- Solid writing across blog posts and social copy
- High proficiency with AI tools, using LLMs and agents in day-to-day work
Responsibilities
- Own product positioning and messaging for vault products, new strategies, and structured products
- Translate positioning into materials that sell, including BD slide decks, landing pages, technical documentation, and proof points
- Run product launches end-to-end, including pre-launch data collection, waitlists, launch copy, sales enablement, BD training, and mock pitches
- Build the sales enablement library, including slide decks, one-pagers, proposals, battlecards, and product FAQs
- Own the product to marketing feedback loop through regular sessions with BD to surface objections, adoption blockers, and market signal
- Support launch communications, including blog posts and social copy for new product launches
- Own the product surface on the website, including product pages, launch announcements, and partner integrations
- Support co-marketing with partners aligned to Gauntlet's institutional narrative
Benefits
- Remote first — work from anywhere in the US & CAN
- Regular in-person company retreats and cross-country office visit perk
- 100% paid medical, dental and vision premiums for employees
- $1,000 WFH stipend
- Monthly reimbursement for home internet, phone, and cellular data
- Unlimited vacation
- 100% paid parental leave of 12 weeks
- Fertility benefits
- Opportunity for incentive compensation