Marketing Lead for Claude Frontier Academy
AI safety and research company building reliable, interpretable, and steerable AI systems, including the Claude product family and developer platform.
Funding history
About Anthropic
Anthropic PBC develops frontier AI systems and deploys them through Claude products and the Claude Platform, with a stated focus on safety, interpretability, and steerability.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will own the marketing strategy, annual plan, launches, web presence, and paid promotion for academy programs. You will create market moments, coordinate announcements and amplification, secure customer and partner participation, grow social channels, develop an advocate community, and report marketing results to senior stakeholders.
Requirements
- Experience building branded B2B marketing programs at a software or SaaS company
- Experience marketing education, training, or certification programs
- Experience leading major launches and announcements
- Experience building B2B audiences on LinkedIn and social channels
- Strong executive communication and writing skills
- Ability to work strategically and tactically
- Experience working with partners, customers, and cross-functional stakeholders
- 8+ years of B2B software marketing experience
- Experience marketing to technical audiences
- Experience marketing AI or machine-learning products
Responsibilities
- Own the marketing strategy and annual plan
- Build a calendar of program launches, cohorts, and badge milestones
- Lead launches from messaging through post-launch amplification
- Coordinate press releases and announcements
- Develop customer and partner amplification plans
- Grow social-channel presence
- Own web presence and paid promotion
- Build a community and advocacy program
- Develop brand architecture for new programs
- Create FAQs and guidance for account teams
- Report success metrics and recommendations to senior stakeholders
Benefits
- Visa sponsorship support
- Optional equity donation matching
- Generous vacation
- Parental leave
- Flexible working hours