Manager 3P Event Marketing

Skills

About the Role

You will own third-party conference and sponsorship programs, including evaluation, negotiation, budget management, and activation strategy. You will lead event marketers, enable Sales for field events, and measure pipeline, influence, and cost per opportunity across the portfolio.

Requirements

• 6+ years of B2B event marketing experience, including at least 2 years focused on third-party or sponsorship programs at scale.
• Experience negotiating sponsorships, managing booths, and generating booked meetings at major conferences.
• Experience partnering with Sales on staffing strategy, pre-show enablement, and post-event follow-up.
• Experience managing people and building team processes.
• Budget management experience.
• Fintech, SaaS, or enterprise B2B background preferred.

Responsibilities

• Manage the third-party conference and sponsorship portfolio, including evaluation, negotiation, and budgets.
• Develop event activation strategies covering targeting, staffing, programming, and follow-up.
• Lead, coach, and develop a team of event marketers.
• Enable Sales through briefings, account lists, rep assignments, outreach support, and post-show accountability.
• Report on sourced and influenced pipeline and cost per opportunity across the third-party event portfolio.

Benefits

• Flexible PTO
• Centralized home-office equipment ordering
• Health and wellness stipend
• Budget for intra-office travel
• Weekly coffee stipend
• 100% medical, dental, and vision insurance coverage for employees, with partial dependent coverage
• One Medical annual membership
• 401(k) with employer match
• Fertility HRA up to $10,000 per year
• Parental leave
• Pet insurance
• In-office meals, snacks, and drinks
• Relocation support to New York City or San Francisco as needed