KOL Lead Netherlands and Germany
Payward, Inc. is the parent company and operating platform behind Kraken and a portfolio spanning trading, custody, payments, lending, tokenized assets, onchain finance, and benchmarks.
Maintainer signals as of 9/25/2026
Funding history
Investors
Projects
About Payward, Inc.
Payward operates unified financial infrastructure across crypto and traditional markets, including shared liquidity, risk and margin systems, collateral and settlement, compliance, and licensing. Its first-party portfolio includes Kraken, Kraken Pro, NinjaTrader, Breakout, xStocks, Payward Services, CF Benchmarks, Reap, Krak, Kraken Prime, Kraken OTC, Kraken Custody, and Bitnomial.
Skills
About the Role
You will build and scale a creator network, acquire trading users through influencer partnerships, and manage local KOL relationships from sourcing through activation. You will represent derivatives products to regional creators, resolve execution issues, own acquisition and CAC targets, and work with growth, marketing, and compliance stakeholders.
Requirements
- Have a proven track record building an influencer, KOL, or creator network in the Netherlands or Germany
- Speak Dutch or German natively or fluently and understand the local crypto and trading creator ecosystem
- Have experience acquiring trading users at scale with attention to CAC
- Understand perpetual futures, margin, and prop trading products
- Manage creator and KOL relationships and negotiations
Responsibilities
- Build and scale a KOL and creator network
- Drive trading-user acquisition through influencer and creator partnerships
- Manage local KOL relationships from sourcing through activation
- Represent perpetual futures, prop trading, and margin products to regional creators
- Resolve on-the-ground execution issues and iterate quickly
- Set and own regional KOL acquisition targets and CAC efficiency
- Partner with growth, marketing, and compliance teams
- Benchmark and adapt a KOL playbook
Hiring Process
Job-related skills or work-style assessment may be requested.
