Head of GTM Programs EMEA
AnthropicVisit Anthropic website
AI safety and research company building reliable, interpretable, and steerable AI systems, including the Claude product family and developer platform.
San Francisco, United States
Funding history
About Anthropic
Anthropic PBC develops frontier AI systems and deploys them through Claude products and the Claude Platform, with a stated focus on safety, interpretability, and steerability.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will lead EMEA GTM programs and build the regional function. You will analyze pipeline health, shape demand generation, design and measure programs, standardize plays, introduce AI-driven insights, lead adoption, and manage the EMEA GTM Programs team.
Requirements
- 10+ years of experience in sales programs, sales operations, business development, sales readiness, or marketing in technology or SaaS
- Experience designing and running sales or GTM programs end to end with measurable uplift
- Experience leading demand-generation campaigns or programs with field sales organizations across multiple countries
- Experience measuring, reporting on, and optimizing program performance
- Familiarity with CRM and pipeline reporting tools such as Salesforce
- Experience leading and developing teams across countries and time zones
- Written and verbal senior leadership communication skills
- Knowledge of GDPR, ePrivacy, and national marketing-consent variations
- Experience driving cross-functional initiatives without formal authority
- Experience building processes in ambiguous environments
- Bachelor’s degree or equivalent education, training, and experience
- Experience with measurement or attribution frameworks
- Experience with AI, advanced analytics, Claude, or similar tools
- Experience with partner and marketplace-led motions
- Fluency in one or more European languages
Responsibilities
- Advise EMEA Sales Leadership with data-backed program and resourcing recommendations
- Analyze pipeline volume, conversion, velocity, and efficiency and implement solutions with Revenue Operations
- Shape EMEA demand generation plans across inbound, outbound, and partner channels
- Own GTM programs from concept through launch, operations, and iteration
- Standardize playbooks with Marketing, Enablement, and Sales Strategy
- Determine regional, localized, and country-level program execution
- Introduce AI-driven insights for lead prioritization, forecasting, and opportunity management
- Define baselines, targets, uplift metrics, and attribution plans
- Integrate programs into GTM operating cadences
- Package repeatable seller plays and lead program adoption
- Build and lead the EMEA GTM Programs team
Benefits
- Visa sponsorship
- Optional equity donation matching
- Generous vacation
- Parental leave
- Flexible working hours