Head of Growth Marketing PLG
CodeRabbit is an AI software-development platform for reviewing, prioritizing, understanding, and securing code changes created by people and coding agents.
Maintainer signals as of 9/25/2026
Funding history
About CodeRabbit
CodeRabbit provides automated, context-aware AI code reviews across pull requests, IDEs, and CLI workflows, and has expanded into agentic change management with PR triage, change explainability, security monitoring, planning, and Slack/Discord agents.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will own the self-serve and product-led growth motion from acquisition strategy through channel execution and funnel optimization. You will manage paid acquisition channels, lead media planners and creatives, develop direct-to-developer programs, define growth metrics, run experiments with Product and Engineering, and communicate channel performance to senior leadership.
Requirements
- 8+ years of growth marketing or paid acquisition leadership experience
- Experience owning a company-level self-serve or PLG growth metric
- Experience running direct-to-consumer or direct-to-developer acquisition programs at scale
- Experience managing paid search, display, social, and sponsorship channels
- Experience leading media planners and creatives
- Analytical ability to optimize using data
- Ability to balance growth volume and efficiency
- Experience at a high-growth startup or scale-up
Responsibilities
- Own the self-serve and PLG growth motion
- Manage paid acquisition across search, display, social, sponsorships, and emerging channels
- Build and optimize direct-to-developer and direct-to-consumer acquisition programs
- Lead and develop media planners and creatives
- Define and use CAC, LTV, ROAS, and activation metrics
- Partner with Product and Engineering on growth experiments and onboarding improvements
- Test new acquisition channels
- Translate channel performance into business outcomes for senior leadership