Growth Lead, Brazil
OpenAIVisit OpenAI website
AI research and deployment company building and deploying frontier AI products, including ChatGPT, Codex, and its API platform.
49 current maintainers29 active leads5 new active leads117 lead step-downs16 early lead departures
San Francisco, United States
Projects
About OpenAI
OpenAI’s mission is to ensure artificial general intelligence benefits all of humanity. It consists of the nonprofit OpenAI Foundation and OpenAI Group, a public benefit corporation governed by the Foundation.
Skills
Candidate Availability
About the Role
You will set a Brazil growth plan with regional leaders, use research and funnel data to find friction, run performance marketing tests, and design experiments across onboarding, activation, retention and paid conversion. You will own the regional growth scorecard, run the growth operating cadence and build segmentation, lifecycle and experimentation capabilities.
Requirements
- 10+ years of experience across product growth, growth marketing, data science or growth strategy
- Command of acquisition, activation, retention and monetization funnels and experimentation
- Performance marketing experience
- Cohort analysis and growth economics (incrementality, LTV, CAC, payback)
- Experience running campaigns across Latin American markets
- Ability to influence central and regional teams
Responsibilities
- Set a Brazil growth plan and roadmap priorities with regional and market leaders
- Use user research, funnel and cohort data and competitive insight to prioritize opportunities
- Run performance marketing tests across channels, creators and partners
- Design and run experiments across onboarding, activation, retention and paid conversion
- Brief regional Marketing and media teams on audience, creative and channel tests
- Own the regional growth scorecard
- Run the growth operating cadence
- Build segmentation, lifecycle journeys, growth tooling and experimentation capabilities