Growth Associate
Digital private-markets investment platform and investment manager providing eligible investors and family offices access to curated private-equity and alternative-investment opportunities.
About Moonfare
Moonfare sources, vets, curates, and digitally distributes institutional-quality private-market investments, including direct funds, portfolios of funds, co-investments, open-ended funds, secondaries, and direct deals. It serves eligible individual investors, family offices, and institutional partners through a digital investment platform.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will create and test investor lifecycle journeys, manage segmented CRM communications, maintain the email delivery calendar, and monitor the marketable audience. You will analyse funnel and email performance, support paid campaigns and events, and help test growth ideas that can become everyday practice.
Requirements
- Experience in a sales-led and data-led business
- At least two years of CRM campaign experience
- Experience with product journey flows, including abandonment
- Knowledge of market-specific compliance and regulation for audience segmentation
- Fluency in CRM metrics and KPIs
- Ability to analyse test results and propose further tests
- Experience using AI tools to improve routine tasks
- Eligibility to live and work in the United Kingdom
Responsibilities
- Create and test content, campaigns, and ideas that drive investor interest
- Build segmented nurturing and conversion journeys
- Identify, prototype, test, and operationalise growth initiatives
- Build communication audiences, apply market compliance rules, and deliver sends
- Manage the email delivery calendar
- Monitor and grow the qualified marketing audience
- Analyse email performance and run tests
- Lead the weekly funnel review using metrics prepared with the data team
- Send event invitations and follow-up nurture communications
- Support paid media campaigns on LinkedIn and Google Ads
- Support analysis, campaign planning, and channel management
Benefits
- Workplace pension through SmartPension with 3% employer contribution
- 25 vacation days, increasing annually to a maximum of 30 days
- Two days during the annual end-of-year company shutdown
- £12 daily lunch allowance on London office days
- Subsidised Fitness First membership with £30 monthly coverage, no joining fee, and a monthly guest pass
- Private medical and dental cover through Bupa, including eligible dependants up to age 24
- Cycle-to-work salary-sacrifice scheme for an eBike or eMoped
- Performance-based salary increases and/or bonuses
Hiring Process
Talent Acquisition Interview (virtual) → Aptitude Assessment → Hiring Manager Interview (virtual) → Values & Culture Interview (virtual) → Onsite Skills Assessment.