Global Business Strategist

Skills

About the Role

You will drive expansion and adoption of protocol products by developing and executing data-driven growth and go-to-market strategies. You will lead business development and partnership efforts, coordinate developer and marketing programs, manage on- and off-chain campaigns and events, cultivate relationships with VCs and liquidity providers, perform market research and analysis, and represent the protocol at conferences, AMAs, podcasts, and media appearances.

Requirements

• Deep understanding of DeFi and the broader Web3 ecosystem
• 3+ years of experience in business development or ecosystem growth, preferably within Web3 or technology
• Proven track record in growth, strategic execution, business development, and user acquisition
• Rich network of industry connections and ability to represent the organization in public and media appearances
• Creative and data-driven approach to growth with ability to iterate quickly based on performance data
• Experience in ecosystem growth, developer relations, or partnerships within Web3
• Willingness to travel for events and work across time zones
• Excellent presentation and communication skills

Responsibilities

• Develop and implement comprehensive data-driven strategies for ecosystem growth
• Lead and execute growth strategy and go-to-market initiatives across markets
• Coordinate programs with developer relations to align developer engagement with growth strategies
• Create and manage on- and off-chain marketing campaigns, including events, webinars, roundtables, sponsorships, community outreach, and incentive programs
• Drive community engagement and partnership initiatives, including influencer collaborations and integrations
• Cultivate relationships with VCs and liquidity providers around strategic opportunities
• Identify and attract high-potential developers and startups to the ecosystem
• Provide resources and opportunities to existing ecosystem builders
• Collaborate cross-functionally with product and engineering to ensure cohesive execution of business objectives
• Conduct market research, analyze user needs and pain points, and identify optimization opportunities to increase TVL and improve user experience
• Oversee event strategy, planning, execution, and post-event evaluations
• Represent the organization in AMAs, conferences, podcasts, and media interviews

Benefits

• Work remotely from any global location
• Token compensation
• Performance bonuses
• Fully adjustable working hours
• Education expense reimbursement
• Overseas conference support