Director Paid and Digital
CognitionVisit Cognition website
Cognition is an applied AI company that operates Devin, an autonomous software-engineering agent.
Maintainer signals as of 9/24/2026
San Francisco, United States
Funding history
About Cognition
Cognition builds AI agents and models for software engineering. Its flagship product, Devin, can plan, write, test, and ship code in a customer’s existing codebase and tools.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will own paid acquisition and distribution strategy, choose audiences and channel investments, launch and optimize campaigns, and measure pipeline outcomes. You will test creative, offers, channels, and landing experiences while building repeatable systems for enterprise demand generation.
Requirements
- 8+ years of experience in paid acquisition, growth marketing, digital marketing, or demand generation
- Experience managing and scaling paid media budgets
- Expertise with advertising platforms, particularly paid search and LinkedIn
- Understanding of enterprise B2B buying journeys and account-based marketing
- Experience testing channels beyond traditional paid media
- Analytical ability connecting media performance to pipeline and revenue
- Experience collaborating with Product Marketing, Design, Web, RevOps, and Sales
Responsibilities
- Own paid acquisition and distribution strategy
- Determine channel mix, investment strategy, audiences, offers, and campaign architecture
- Launch and optimize paid media campaigns
- Build audience and account strategies for enterprise segments
- Test new distribution channels and partnerships
- Run continuous experiments across channels, audiences, messages, creative, offers, and formats
- Develop paid creative testing systems
- Measure qualified enterprise pipeline and downstream business impact
- Use AI for research, campaign creation, analysis, and optimization