Director of Sales
TYB is a community-driven rewards and loyalty platform that connects fans with brands through challenges, feedback, exclusive access, collectibles, and rewards. It serves consumer brands, particularly Shopify-based DTC brands, by helping them engage communities, increase customer loyalty and lifetime value, and track community-driven sales and data.
Funding history
Investors
Projects
About TYB
TYB operates a platform where fans discover brands, participate in challenges and community experiences, share feedback and product content, earn coins, and receive rewards such as discounts, collectibles, exclusive access, and product drops. For brands, TYB provides community engagement, loyalty and rewards automation, CRM integrations, Shopify integration, customer insights, user-generated content, and tools to increase repeat purchases and lifetime value. Its clients include beauty, health and wellness, retail, and CPG brands.
Skills
About the Role
You will own the performance, development, and scale of the Account Executive team. You will coach account executives, build a repeatable sales motion across discovery through close, and support strategic deals. You will manage forecasting, pipeline reviews, performance reporting, and sales enablement. You will partner with sales development, product, marketing, customer success, and partnerships to improve the go-to-market strategy and communicate customer insights.
Requirements
- 6–8 years of B2B sales experience
- 3–5+ years leading and scaling Account Executive teams
- Experience selling to mid-market and enterprise consumer brands
- Experience selling into e-commerce or marketing technology stacks
- Knowledge of LTV, CAC, retention, community, content, and performance marketing
- Experience building or scaling outbound sales motions
- Experience with pipeline discipline, deal rigor, forecasting, and team development
Responsibilities
- Lead, coach, and develop Account Executives
- Build and refine the sales motion across discovery, qualification, pricing, and close
- Support strategic deals and model sales execution
- Partner with sales development leadership on outbound pipeline generation and handoffs
- Own sales enablement, including playbooks, messaging, objection handling, and competitive positioning
- Communicate customer insights to product, marketing, customer success, and partnerships
- Run forecasting, pipeline reviews, and performance reporting
- Build a high-performance sales culture
Benefits
- Remote work
