Business Marketing Specialist
MonadVisit Monad website
The Monad protocol is an EVM-compatible blockchain designed for high performance, decentralization, and security.
About Monad
Monad is a redesign of Ethereum's consensus and execution systems, aiming to provide enhanced throughput while maintaining compatibility with EVM smart contracts and Ethereum's RPC API.
Skills
About the Role
You will lead co-marketing and collaborative go-to-market initiatives with integrations and deployments. You will develop campaign strategies, messaging, social activations, case studies, blogs, and other creative content. You will manage campaigns from briefing through launch, coordinate reviews and stakeholders, measure performance, and apply insights to future programs.
Requirements
- 5+ years of experience in business marketing, partner marketing, or a related role
- Understanding of the crypto ecosystem
- Experience owning integrated or joint go-to-market campaigns with external organizations
- Excellent writing and editing skills
- Ability to translate complex integrations or business relationships into clear content
- Experience managing concurrent workstreams
- Ability to use AI and automation intelligently
Responsibilities
- Understand pipeline priorities and identify co-marketing opportunities
- Evaluate and prioritize upcoming launches based on expected impact
- Develop joint marketing campaigns and key narratives
- Create social activations, case studies, blogs, and other campaign content
- Manage campaign timelines, asset development, reviews, launch sequencing, and stakeholders
- Define campaign objectives and success metrics
- Track campaign performance and apply learnings to future programs