B2B Marketing

Skills

About the Role

You will build and scale demand generation across multiple channels for enterprise audiences. You will develop integrated campaigns from strategy and messaging through execution and measurement, select appropriate channels, collaborate with sales and marketing partners, and use data and experiments to improve pipeline and campaign performance.

Requirements

• 5 to 7 years of experience at a high-growth technology company.
• Experience building and scaling B2B demand generation programs that create measurable enterprise pipeline.
• Ability to work effectively with minimal process across multiple marketing functions.
• Ability to set priorities, spot opportunities, and move quickly.
• Commitment to quality, clarity, and impact.
• Knowledge of the AI technology ecosystem and judgment about effective marketing.

Responsibilities

• Build integrated B2B marketing campaigns across priority industries from strategy and messaging through execution and measurement.
• Build and execute programs across ABM, content, webinars, partner and customer marketing, executive branding, product launches, and outbound.
• Partner with sales, product marketing, growth, design, and global marketing teams to maintain consistent messaging and execute campaigns.
• Own pipeline generation and campaign performance.
• Use data to measure results, run experiments, and continuously improve campaigns.

Benefits

• Annual discretionary professional-development stipend.
• Annual discretionary stipend for meeting colleagues.
• Annual company offsite.
• Monthly co-working stipend for employees not located near a main hub.