Social Lead
Luma AI develops multimodal creative AI agents, video and image generation models, and an API for generative media workflows.
Funding history
About Luma AI
Luma AI is an active AI company whose Luma Agents product plans, generates, iterates, and refines creative work across video, image, audio, and text. Its first-party materials describe proprietary Ray video and Uni image models, as well as developer API access.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will own the end-to-end social strategy across platforms, including audience architecture, content pillars, platform roles, and editorial standards. You will build and lead the social team, direct agencies and creators, set the creative bar, translate strategy into content, and measure and improve performance.
Requirements
- 10+ years of professional experience in social media, content, or brand marketing
- Several years leading teams and owning strategy and execution
- Experience building social teams and content engines
- Experience managing agencies and creator rosters
- Social strategy and platform expertise
- Creative and editorial judgment
- Experience with audience pivots, repositioning, or category creation
Responsibilities
- Own end-to-end social strategy across platforms
- Build and lead the social team
- Direct agency and creator partners
- Lead audience growth toward creative professionals
- Set creative and editorial standards
- Partner with executive leadership, product, and brand
- Define performance measurement and reallocate resources based on results
Benefits
- Equity