Senior Performance Marketing Manager Paid Social

Skills

About the Role

You will manage paid-social campaigns, budgets, bidding, audiences, creative tests, platform partnerships, attribution, and forecasting across markets. You will analyze campaign performance, run incrementality tests, manage mobile tracking and attribution, build tools and dashboards, and communicate recommendations.

Requirements

• 3 or more years of hands-on paid social campaign management
• Experience managing multi-million annual budgets
• Knowledge of web conversion campaigns, pixels, events, landing-page performance, and funnel optimization
• Experience running global campaigns
• Experience with mobile attribution and mobile measurement partners
• Advanced Excel skills including pivot tables
• Analytical skills
• Eligibility to work in the US
• Willingness to work five days per week in-office

Responsibilities

• Manage paid social campaigns across markets
• Optimize campaigns for web and app conversions, subscriptions, and growth KPIs
• Manage budgets, bidding strategies, audience segmentation, and creative testing
• Manage paid social platform partnerships
• Analyze performance and run incrementality tests
• Own conversion tracking and mobile measurement partner integrations
• Build scripts, dashboards, and test frameworks
• Provide creative feedback based on performance data
• Forecast and reallocate campaign spend
• Communicate campaign insights and recommendations

Benefits

• Equity package
• 401(k) with 3% employer match and Roth 401(k)
• Medical, dental, and vision insurance
• 11 paid holidays
• Unlimited PTO and sick time
• 16 weeks of paid parental leave
• Creative education stipend
• Commuter allowance
• In-office lunch five days per week