Product Marketing Manager International
Robinhood helps users invest in stocks, ETFs, options, and cryptocurrencies through commission-free trading with no minimum account requirements.
Funding history
Investors
Projects
About Robinhood
Robinhood helps retail investors access financial markets through commission-free trading of stocks, ETFs, options, and cryptocurrencies. With it, users can invest with no account minimums, earn rewards through retirement accounts with matching contributions, and access advanced trading tools. Robinhood democratizes investing by making financial markets accessible to everyone, not just wealthy investors.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will lead product marketing and go-to-market strategy for products and features in expansion markets, develop positioning and messaging, shape growth initiatives, advise product teams, create marketing plans, and measure adoption and engagement in a regulated environment.
Requirements
- 7+ years of experience in product marketing or adjacent consumer growth or product roles in technology
- Growth marketing leadership experience
- Positioning and messaging experience
- Integrated launch planning experience
- Ability to simplify complex concepts
- Cross-functional leadership skills
- Data-informed decision-making
- Experimentation and performance measurement experience
- Fluency in lifecycle, performance, in-product, and social marketing channels
- Experience with regulated consumer products
- Ability to partner with legal and compliance teams
Responsibilities
- Own product marketing in expansion markets
- Lead positioning and go-to-market strategy for products and features
- Drive product adoption and engagement
- Partner with product, lifecycle, performance, creative, social, events, communications, legal, and compliance teams
- Advise product teams on roadmaps and improvements
- Develop narratives and messaging from user insights and testing
- Create marketing plans and creative direction
- Define success metrics
- Track marketing impact with product and data science teams
- Ensure marketing aligns with legal and compliance requirements
Benefits
- Bonus programs
- Equity ownership
- Supplemental health insurance
- Ancillary insurance
- Mental health support programs
- Lifestyle wallet
- Company holidays
- Paid time off
- Sick time
- Paid volunteer time off
- Parental leave
- Catered meals
- Monthly commuter stipend
