Principal Partnership Marketing Manager
Elliptic offers comprehensive blockchain analytics and crypto compliance solutions. They provide advanced digital asset data and intelligence to help a wide range of clients, including financial institutions, crypto businesses, and government agencies, with crypto compliance and forensic investigations. Their services are designed for the next-generation of blockchain ecosystem builders.
Projects
About Elliptic
Elliptic provides advanced blockchain analytics, digital asset data, and intelligence for crypto compliance and forensic investigations. Their solutions cater to a wide range of clients, including financial institutions, crypto businesses, government agencies, law enforcement, and regulators. Elliptic's platform leverages a massive dataset of over 100 billion data points, covering 99% of global trading volume and over 1 billion crypto addresses, to offer enterprise-grade risk management. Key features include automated compliance through APIs, on-chain and cross-chain screening, transaction monitoring, and investigative tools. The company aims to simplify compliance, reduce risk, and lower costs for its clients, while also providing professional training and educational resources to build expertise in the crypto space.
Skills
About the Role
You will be the driving force behind joint go-to-market strategies with key technology, data, and service partners. Working closely with Sales, Product, and Marketing teams, you will build scalable co-marketing programs that elevate market presence and ensure partners are fully equipped to champion the company's solutions. Your work will directly impact the company's ability to scale globally and solidify its position as a leader in crypto intelligence and compliance.
Requirements
- Proven experience in B2B partner marketing, channel marketing, or alliance marketing within the SaaS, data, or enterprise technology sectors
- A strong track record of building and executing joint go-to-market programs that drive measurable lead generation and pipeline growth
- Demonstrated ability to manage complex, multi-party projects and coordinate with diverse internal and external teams
- Experience with marketing automation platforms, CRM tools (e.g., Hubspot), and performance analytics dashboards
- Intermediate to advanced capability in utilizing generative AI tools such as ChatGPT or Claude to accelerate content creation, optimize campaign copy, analyze market trends, and streamline project management
Responsibilities
- Design and execute comprehensive joint marketing plans aligned with business objectives, sales priorities, and partner capabilities
- Lead the end-to-end execution of integrated multi-channel campaigns such as webinars, digital demand generation, content syndication, and joint events
- Collaborate cross-functionally to develop joint value propositions, solution briefs, case studies, and sales enablement materials
- Own lead generation targets and pipeline contribution from partner channels, continuously optimizing programs for maximum ROI
- Coach and support partners on marketing best practices, ensuring they have the assets and knowledge needed to co-sell and market solutions
- Define clear KPIs, track campaign performance, and provide regular reporting on marketing influence and pipeline health
Benefits
- Hybrid working with the option to work from almost anywhere for up to 90 days per year
- Remote Work Budget of $650 to set up home office space
- L&D Budget of $1,000 annual Learning & Development budget
- 25 days of annual leave plus 8 US Public Holidays
- Birthday Leave
- Enhanced Parental Leave of 16 weeks fully-paid leave
- Comprehensive medical, dental, and vision coverage
- 401k with company match
- Mental health support through Spill