Paid Social & Influencer Lead
CognitionVisit Cognition website
Cognition is an applied AI company that operates Devin, an autonomous software-engineering agent.
San Francisco, United States
Funding history
About Cognition
Cognition builds AI agents and models for software engineering. Its flagship product, Devin, can plan, write, test, and ship code in a customer’s existing codebase and tools.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will own paid social across Meta, X, LinkedIn, Reddit and YouTube, including budget, targeting, bidding and creative. You will run a weekly creative testing loop, build a content pipeline with creative teams, influencers and UGC, make sure attribution and conversion tracking are accurate, and report weekly on spend and results.
Requirements
- Experience scaling paid social with meaningful budget
- Strong data skills and a feel for effective ads
- Creative or UGC partnership experience
- Software, consumer app or D2C experience counts
Responsibilities
- Own paid social budget, targeting, bidding and creative across platforms
- Run a weekly creative testing loop
- Build the content pipeline with creative team, influencers and UGC
- Audit and maintain attribution and conversion tracking
- Report weekly on spend, results and changes
- Plan and expand the acquisition budget