Manager, UTA Marketing

Skills

About the Role

You will support existing accounts with an emphasis on client service, brand strategy, partnership development, and talent and creator deals. You will take on direct responsibility for managing day-to-day client relationships and communication, developing and implementing client service plans that align with business objectives. You will oversee campaign execution, execute deals, track performance metrics, and identify opportunities to grow business within existing accounts, all under the supervision of a Director. You will connect brands with consumers through research, insights, strategy, and community building, working alongside a team of passionate marketers who leverage entertainment to create and execute a range of marketing initiatives.

Requirements

• 5+ years of experience in account management or social media strategy, preferably at a talent, advertising, marketing, creative, or media agency
• Bachelor's degree strongly preferred
• Extremely knowledgeable about creator landscape, up and coming talent and trends and plugged in to entertainment culture
• Proven track record of working with talent, creators, and clients to build impactful campaigns for brands
• Ability to build talent strategies that are both creative and data driven
• Invested and well versed in culture, trends, brands, and insights
• Strong ability to develop client facing marketing presentation materials for a variety of situations
• High degree of motivation and initiative, creative thinking, critical thinking, and independent problem-solving
• Unmatched communication skills
• Strong ability to vet, recommend, negotiate with and contract talent
• Impeccable organizational and time management skills and strong attention to detail
• Ability to navigate an organization and operate in a fast paced, multifaceted, demanding environment
• Proficient knowledge of Microsoft Outlook, Word, Excel, and PowerPoint and/or Google Slides, Doc, Sheets

Responsibilities

• Manage day-to-day client relationships, serving as the primary point of contact for projects across assigned brand accounts
• Lead strategic planning and execution for talent campaigns, including talent recommendations, outreach, and contracting
• Monitor cultural and digital trends to identify rising talent and emerging voices aligned with client goals and brand values
• Work alongside internal department specialists to develop recommendations for product integration and co-marketing opportunities
• Assess sponsorship opportunities and cultural platforms to determine brand fit, audience alignment, and strategic value
• Maintain detailed trackers for project and deal status, approvals, talent deliverables, and contractual obligations
• Track campaign performance and report on KPIs to clients, translating insights into actionable recommendations
• Develop and present compelling decks and campaign narratives that align with brand goals
• Draft regular email communications and pitch and program proposal materials
• Serve as an active participant in meetings and calls for clients
• Contribute to a collaborative team culture, sharing knowledge and best practices
• Build case studies and recaps to support business growth and client storytelling
• Participate in agency-wide meetings and share relevant insights and updates with the team
• Identify new opportunities within existing accounts and support efforts to grow client partnerships