Head of Growth - Colombia
ARQ (formerly DolarApp) is a modern finance app that gives travelers, investors, and professionals access to global assets and currencies. It offers digital dollars and euros at real market rates, a borderless cashback card, international payments, and investment access to stocks and ETFs.
Funding
Projects
About ARQ
ARQ, rebranded from DolarApp, is a fintech platform aimed at making global finance accessible to travelers, investors, and professionals, primarily serving users in Mexico and Latin America. Its core offerings include converting local currency into digital dollars (USDc) and digital euros (EURc) at real market exchange rates without hidden fees, a global card offering competitive conversion rates and cashback for spending at home or abroad, and the ability to receive and send international payments (from the US and Europe) using personal account details instead of traditional remittance services. The platform also provides earnings accounts and access to leading global stocks and ETFs so users can invest and grow their wealth across markets. ARQ states it serves over 2 million people worldwide who manage their finances through the app, with app store ratings of 4.7/5 and 4.6/5.
Skills
About the Role
You will act as ARQ's primary representative in Colombia, owning the country's growth strategy and P&L while bridging global teams with local market insights. You'll drive brand building, partnerships, and marketing campaigns tailored to the Colombian audience, and build the local team to support long-term growth.
Requirements
- 7+ years of professional experience, including a senior operational role at a high-growth VC-backed tech company with P&L ownership; prior experience at a top-tier management consulting firm (e.g., BCG, Bain, McKinsey) or a bulge bracket investment bank is strongly preferred
- Deep understanding of the Colombian market and consumer behavior is a must
- Structured problem-solving: break down ambiguous challenges into clear frameworks, move fast, and communicate findings with precision
- Ability to coordinate external partners: media, celebrities, influencers, or affiliates, and manage multiple relationships simultaneously
- A self-starter who thrives in ambiguity, takes full ownership, and can lead projects end to end without hand-holding
- Track record of building and leading high-performing teams
- Proficiency in English and Spanish
Responsibilities
- Act as ARQ's primary representative in Colombia and build and strengthen ARQ's presence and brand in the market, including PR and earned media presence
- Own local P&L, driving user and revenue growth, margin optimization, and improved unit economics
- Build and maintain relationships with local partners, brand ambassadors, influencers, and affiliates
- Drive Above-The-Line (ATL) efforts, including TV, OTT, OOH, radio, and other mass media to maximize brand reach and efficiency
- Act as the voice of the local market, collaborate with global performance marketing and creative teams to ensure brand consistency and localisation across every channel
- Build scalable processes to support long-term growth, and hire, develop, and lead the local team over time
Benefits
- Competitive salary and benefits
- Stock options
- Discretionary performance bonus
- The latest tools and technology