Growth Launcher
LemFi is a fintech company reshaping how immigrants move money globally. It offers international money transfers, multi-currency wallets, request money, and eSIM products, serving immigrants sending money back home to family across more than 30 countries.
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About LemFi
LemFi provides international payment products designed to help immigrants thrive financially. Its core offering is international money transfer, allowing customers to send money to more than 30+ countries, often with low or zero transfer fees and competitive exchange rates, with transfers usually arriving within minutes. The company also offers multi-currency wallets, a request money feature for sending payment requests or sharing payment links, and an eSIM product for connectivity while traveling. LemFi primarily serves immigrants and global migrants who need reliable, low-cost ways to send money to loved ones back home via bank accounts, mobile money, and other channels. The company has over 1,000,000 customers and a team of 200+ people globally, and has been featured in the news for raising $33 million in funding, partnering with Visa on cross-border payments, and working with ClearBank for agency banking services.
Skills
About the Role
You'll be the in-market face of LemFi in one of the key European markets—Germany, Spain, Italy, or Ireland—owning growth end-to-end for the Nigerian diaspora community. You'll design and run user acquisition strategies both online and offline, and you'll build community-led growth through events, meetups, and cultural activations that create genuine trust and word-of-mouth. You'll identify and land partnerships with diaspora businesses, community organisations, and local influencers, then manage them for real impact. You'll act as the in-market voice of the user, conducting market research and briefing product and marketing teams on cultural insights. You'll track your acquisition funnel and partnership performance with data, using AI tools to synthesise insights faster. You'll represent LemFi with clarity and conviction, and you'll travel across your market and occasionally across Europe for events and community moments.
Requirements
- 2–4 years in community growth, field marketing, partnerships, or go-to-market roles; fintech, diaspora, or multicultural environments strongly preferred
- Deep, lived familiarity with Nigerian diaspora communities in Europe
- Proven track record of hitting acquisition or growth targets
- Strong communicator who can influence community leaders, local partners, and internal stakeholders
- Comfortable working independently and remotely
- Analytically sharp and at ease with dashboards and acquisition metrics
- Fluency in English required; working proficiency in German, Spanish, or Italian is a strong plus
Responsibilities
- Design and execute user acquisition strategies for your assigned European market, both online and offline
- Own community-led growth by planning and running events, meetups, and cultural activations
- Identify, pitch, and land partnerships with diaspora businesses, community organisations, and local influencers
- Manage partnerships for real impact
- Conduct regular market research and surface cultural insights
- Brief product and marketing teams on what matters to the community
- Track acquisition funnel and partnership performance with data
- Use AI tools to synthesise insights, spot trends, and sharpen strategy
- Represent LemFi with clarity and conviction in the local market
- Travel across the assigned market and occasionally across Europe for events and activations