Growth Marketing Manager
Skills
About the Role
You will drive the growth and engagement of online communities and execute multi-channel digital marketing campaigns. You will produce performance-driven social content, recruit and manage KOLs and influencers, plan reward-based and partner campaigns, moderate community discourse, track analytics, and provide timely customer support.
Requirements
- Three or more years of growth marketing experience with a Web3 or blockchain company
- Hands-on experience designing persuasive conversion-oriented multi-channel marketing campaigns (web email social media communities video)
- Proven track record of scaling user growth on Twitter Discord and Telegram
- Ability to resolve user inquiries and disputes tactfully and effectively within 24 hours
- Familiarity with performance marketing and data analytics including SEO SEM Google Analytics and Google Ads
- Strong project management communication and collaboration skills with experience working across global teams and time zones
Responsibilities
- Drive user growth engagement and conversion across social media platforms (Twitter Discord Telegram)
- Monitor social media platforms for industry trends and developments
- Track user interests and feedback and generate demand
- Produce highly engaging performance-driven social media content
- Recruit and manage relationships with KOLs and influencers to drive engagement and conversion
- Plan and coordinate Web3 marketing campaigns including reward-based KOL and partner co-marketing campaigns
- Foster an engaging and positive environment across online communities
- Moderate discourse in the community ensuring smooth daily interactions
- Provide customer support ensuring effective handling of community queries and issues