Campaign Manager Marketing
Grayscale Investments Sponsors, LLC is Grayscale’s Delaware investment-product sponsor and manager for crypto asset trusts, ETFs, and related vehicles.
Projects
About Grayscale Investments Sponsors, LLC
Grayscale Investments Sponsors, LLC (GSIS) is a Delaware limited liability company that administers and sponsors digital-asset investment products. It is the sole remaining sponsor of multiple Grayscale trusts and ETFs, including Bitcoin, Ether, Chainlink, XRP, Solana, Stellar Lumens, and Zcash products. GSIS operates under the Grayscale brand and is part of the Digital Currency Group corporate group.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will own the end-to-end execution of advertising campaigns across digital and traditional channels. You will coordinate stakeholders, agencies, and vendors; manage trafficking and quality assurance; track budgets and performance; and maintain campaign documentation throughout the lifecycle.
Requirements
- Have 5–7 years of experience in campaign management, marketing operations, or project management within paid media or advertising.
- Demonstrate success executing multichannel advertising campaigns from planning through launch.
- Know performance marketing platforms, including Google Ads, Meta Ads Manager, LinkedIn, and programmatic DSPs.
- Have experience with marketing analytics and attribution tools.
- Have hands-on experience with Google CM360 or other ad delivery and trafficking platforms.
- Understand tagging, ad serving, and campaign quality-assurance workflows.
- Manage multiple concurrent campaigns and competing deadlines.
- Coordinate agencies and vendors on campaign delivery.
Responsibilities
- Own end-to-end execution of paid media, brand, and sponsorship campaigns.
- Build and maintain campaign calendars, timelines, status trackers, and approval workflows.
- Manage trafficking, tagging, ad serving setup, quality assurance, and launch checklists.
- Coordinate brand advertising across out-of-home, connected TV, streaming, audio, and other channels.
- Track KPIs and budgets and compile campaign reporting and post-campaign recaps.
- Coordinate agencies and vendors on deliverables, timelines, and specifications.
- Maintain campaign workflow documentation and proactively flag risks and dependencies.
Benefits
- Medical, dental, and vision coverage.
- 401(k) retirement plan with company match.
- Generous PTO policy.
- Flexible work environment with remote weeks.
- Fertility and family-planning benefits.
- Health allowances.
- Commuter reimbursement.
- Other perks.
