Social Lead
fomo is a social-first crypto trading platform available on iOS and Android. It allows users to search for tokens and engage with a community.
About fomo
fomo is a social-first crypto trading platform available as a mobile application for both iOS and Android devices. The platform enables users to search for crypto tokens and view their prices, integrating social features to enhance the trading experience. It also maintains a blog and a Telegram community for its users.
Skills
About the Role
You will own two primary functions in your role as Social Lead paid ads and running fomo socials across TikTok YouTube and Instagram. You will source and create content for social accounts while ensuring brand voice style and aesthetics remain consistent. You will learn and relearn the algorithms of each social media platform to convert on fomo native content. You will own brand and creative campaigns including product announcements and growth events.
Responsibilities
- Source and work with content creators on creatives
- Ruthlessly test content for conversion CAC and LTV and optimize ad spend
- Run fomo socials on TikTok YouTube and Instagram
- Source and create content for social accounts across platforms
- Learn and relearn the algorithms of each social media platform to convert on fomo native content
- Maintain brand voice style and aesthetics across social accounts
- Own brand and creative campaigns including product announcements growth events