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Senior Content Marketing Manager

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Adyen

Adyen is a financial technology company providing a unified platform for payments, data, and financial products. It serves global enterprises, retailers, platforms, marketplaces, and other high-growth businesses.

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About Adyen

Adyen provides payment processing and financial technology services through a single platform. Its offerings include online and in-person payments, payment methods, risk management, authentication, revenue optimization, issuing, payouts, liquidity management, embedded accounts, and capital. Adyen typically serves global enterprises, retailers, SaaS platforms, marketplaces, and other high-growth businesses.

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Skills

Candidate Availability

Required and preferred rules are kept separate and reflect the wording in the original posting.

About the Role

You lead global content planning, develop production and distribution strategies, collaborate with marketing and creative stakeholders, manage writing resources, and create content across formats. You optimize content for discoverability, measure performance, develop recurring programs, and use insights and automation to improve results.

Requirements

  • At least 8 years of experience in content marketing, editorial, or strategic copywriting
  • Experience in B2B technology, fintech, or financial services is advantageous
  • Content strategy ownership experience
  • AI workflow fluency
  • Video content and storytelling experience
  • Understanding of media and B2B content ecosystems
  • Strong editorial judgment and journalistic approach
  • Project management experience
  • Native-level English with strong writing and editing ability

Responsibilities

  • Lead content planning for global brand programs and cross-vertical initiatives
  • Develop content production and distribution strategies
  • Collaborate with marketing, design, sales, commercial, agency, and freelance stakeholders
  • Build the global content strategy and engine
  • Create project plans and manage resources, timelines, and milestones
  • Manage internal and external writing resources
  • Write short-form and long-form copy
  • Brief, review, and manage video content
  • Develop recurring content programs
  • Schedule, edit, proofread, publish, and optimize content
  • Audit content and report performance data
  • Identify opportunities to scale content production through automation
  • Track industry trends and content marketing practices