Public Relations Specialist / Manager
Pearl Abyss is a South Korean video game developer and publisher known for open-world action-adventure and MMORPG titles such as Black Desert Online, Black Desert Mobile, and Crimson Desert. The company develops its own game engine and focuses on creating immersive, visually rich gaming experiences, serving a global player base across PC, console, and mobile platforms.
About Pearl Abyss
Pearl Abyss is a South Korean game development company that creates and publishes titles including Black Desert Online, Black Desert Mobile, Black Desert Console, and Crimson Desert. The company emphasizes its own proprietary game engine technology and describes its mission around themes such as 'Global Lab: Beyond the Limits' and 'Games: Unforgettable Adventures,' positioning itself as a global leader in game development. Recent news highlights include major updates to Black Desert Mobile (a new PC launcher, server, and fishing remaster), Crimson Desert surpassing 5 million copies sold worldwide, and expansive PvP content updates for Black Desert Online and Console, including the Arena of Solare Season 9 and North America vs Europe competitive events at Heidel Ball 2026. The company serves a global community of players ('Adventurers') and maintains offices/operations supporting recruitment, partnerships, and community engagement worldwide, with clients/audiences spanning PC, console, and mobile gamers internationally.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will lead media and creator outreach across European markets, manage regional PR agencies, pitch news and interview opportunities, and monitor campaign results. You will create and localize press materials, support press events and trade shows, and coordinate campaign activity with brand, community, social media, and localization functions.
Requirements
- 2 to 5 years of professional public relations experience
- Experience managing external PR agencies, vendors, or localized contractor networks across multi-territory campaigns
- Experience producing qualitative and quantitative coverage reports, sentiment analyses, and media metrics
- Knowledge of gaming trends, platform ecosystems, and MMORPG and action genres
- Ability to cold pitch news, secure developer interviews, and manage preview and review campaigns independently
- Exceptional written and verbal English communication skills at C1 level or native equivalent
- Established relationships across European games media and content creator communities
- Ability to manage multiple priorities and work under tight launch deadlines
Responsibilities
- Manage relationships with European media outlets, content creators, and key opinion leaders
- Direct regional PR agencies across European territories
- Pitch news announcements, developer interviews, preview opportunities, and review code distributions
- Build coverage reports, monitor reach and sentiment, track ROI, and present findings
- Draft, edit, and localize press releases, pitch letters, media briefs, and PR assets
- Execute physical and digital press events, media tours, trade show presences, and influencer showcases
- Coordinate campaign alignment with Brand Management, Community, Social Media, and Localization teams
Benefits
- 25 days of paid leave
- Public transport expense coverage up to €450 per month
- Lifestyle wallet gift cards worth €150 per month
- Personal and professional growth wallet worth €1,200 per year
- Health care allowance of €150 per month
- Birthday and summer and winter holiday benefits worth €600 per year
- Sponsored office lunch
- Free snacks and refreshments
- Annual health checkup support
- Gym membership and therapy session support
- Relocation allowance if applicable